The holiday shopping season, which starts with the Black Friday sale event, presents the perfect opportunity for savvy shoppers hunting for fashion favorites. During this period, nearly every top brand and retailer offers massive discounts, with seasonal picks such as sweaters, fall jackets, or trench coats being offered at reduced prices. Besides these staples, everyday wardrobe essentials such as jeans, shirts, and other basic pieces are similarly marked down for one to upgrade their wardrobe.

Nordstrom – Discounts up to 50%
Nordstrom is one of the most favored brands by shoppers during the holiday season when it comes to clothing. But this is not without a reason. Prices across a lot of categories are marked down nearly by half. Whether one’s opting to shop online or scout through brick-and-mortar stores, one can check Nordstrom’s apparel collection for the upcoming holiday festivities.  Be it elegant outfits for holiday gatherings or workout attire aimed at tackling those ambitious New Year resolutions, discounts can be found on every kind of clothing.

GAP – Markdowns of over 50%
If buying casual clothing is on the wishlist for holiday shopping, GAP has a wide range of options in its sale collection. While the off-sale season sees considerably higher price tags, the upcoming Black Friday sale has bought these prices at lower numbers. Its super-popular logo t-shirts are available for less than $25. These make for great everyday basics and can be bought as gifting options for the holidays. Along with this, season must-haves like beanies, scarves, and other cold-weather necessities also go on sale with considerable price cut-offs.

Levis – Up to 40% off
Jeans are a wardrobe essential for everyone, regardless of the season or personal aesthetics. But denims do not usually come cheap, especially if one wants them to last longer. But, with Levis offering some of the steepest deals on fan-favorite denim, customers can snag some good bargains on this wardrobe staple. If one’s considering gifting a pair of jeans or looking to refresh one’s own wardrobe with the latest styles, take advantage of the discounts of up to 40% available at Levis. With a wide selection of trendy designs, including wide-legged, mom jeans or ribbed jeans, one can find just the right fit and flair to elevate an outfit.

Banana Republic – Discounts of $40 to $100
Winter essentials don’t have to be boring and dull, offering warmth and comfort; they can also be stylish. With significant markdowns on the winter clothing collection, Banana Republic offers customers the opportunity to bring home the trendiest cold-weather apparel. For example, merino-blend weather dresses that originally cost over $250 are marked down by nearly $100 for Black Friday 2024. Plus, utility jackets, which can be worn in all seasons, are discounted by over $40.

J.Crew – Discounts over 30%
Their clothing range now features some of the trendiest styles and designs that shoppers can grab for the lowest prices during the sale period. From coats and party dresses to wrap trench coats and cardigan sweaters, shoppers can find discounts of up to 30% and even more.

Lululemon – Upto 10% discounts
While a 10% discount may not initially appear substantial for a Black Friday event, it’s worth noting that brands like Lululemon rarely ever offer significant sales throughout the year. As a result, the most 10% can also feel like a special occasion for fans of this fashion label. This holiday season allows all to explore a wide range of stylish fall and winter wear, with numerous pieces now available at prices below the original tags. Whether one’s browsing the women’s or men’s collections, one can discover a range of clothing options that have been thoughtfully marked down, making it an ideal time to refresh the wardrobe with high-quality, fashionable items.

Uniqlo – Over 20% discounts
With the Black Friday sale event coming up, the prices are marked down further so that customers can stock up on their favorite basics. The brand is rolling out discounts of up to 20% on cold-weather essentials such as office-appropriate sweaters, light-down vests, short jackets, and puffer vests, all of which are available for $50 or less.

Free People – 30% to 50% markdowns
If stylish casuals are on the shopping wishlist, discounts from Free People are worth looking into. Prices have been slashed down by 30% to 50% on many popular products. Jeans with original price tags of around $100 can be grabbed for less than $70, while trendy winder casuals like zip-up fleece jackets worth about $150 are available for just about $70.

Aerie – Around 30% to 40% discounts
Shoppers looking to build a capsule wardrobe or add new items to an existing one can take advantage of the Black Friday deals from Aerie. The brand has a good collection of timeless sweaters, leggings, and other essentials and basics that never go out of style, no matter the trend or season.

Anthropologie – Over 30% off
With Anthropologie offering nearly 30% off on its festive wear collection, shoppers can add the latest trends to their wardrobe. However, these discounts are only available through online exclusive sales.